This invitation-only conference is designed to engage and inform IT Executives and Solution Providers in the midmarket. Providing a trusted platform and custom experience, the MIDMRKT Forum inspires meaningful relationships, powerful discussions, and continuous opportunity for innovation and success.
Golf Tournament at McCormick Ranch Golf Course
Check-In & Badge Pick-Up
Roundtables: Boardroom Group Introductions
Meet IT executives aligned with your top interests and priorities in advance of boardroom sessions. Use MIDMRKT Connect to see peer profiles, new features, and chat with your group before the event.
MIDMRKT Impact Partner Spotlight: human-I-T
MIDMRKT Suite is proud to partner with human-I-T to reduce and repurpose technology waste. human-I-T provides low-income individuals and nonprofits with technology, internet, and digital training. By reusing instead of recycling electronics, our team transforms e-waste into opportunities for underserved communities, while promoting digital inclusion and online access. Come learn about this exciting initiative and how you can help impact lives across the country.
Keynote from Info-Tech Research Group
New Solution Provider Orientation (Vendors Only)
Reducing Complexity: An Interactive Midmarket Leadership Panel
MODERATOR
- Rick Pastore, Senior Research Director and IT Advisor, The Hackett Group
GROUP MODERATOR
- Bruce Schinelli, CIO, TTX Company
PANELISTS
- Beth Ackley, CIO, Strattec Security Corporation
- Lucas Whaley, Director of IT, Lima One Capital
- Vernard Wright - CIO/VP of Operations, IronBow Technologies
- Tod Huber, Chief Technology Officer, Milwaukee County Department of Administrative Services
PANEL
At the Spring Midmarket CIO Forum, we will tackle IT complexity head on, finding out what is working, not working and why in the fight to reduce organizational, process and technology complexity. We will hear from a panel of leaders and will also collect and share experiences and ideas from audience members.
Most companies have amassed a burdensome amount of technical debt because of things like accumulated cost associated with deferred system refreshes, replacement or integration, and from software developed with suboptimal code for reasons of expediency. This severely limits IT’s ability to innovate, complicates migration to new tools, and makes it less responsive to customer and business needs.
According to the Key Issues Study on which we collaborated with Hackett Research Group , 24% of all technology spending in 2020 will be allocated to reducing the debt – that is, retiring, consolidating or replacing systems. High complexity in terms of number of applications per end user drive up total IT cost 38% and number of IT FTEs by 15%. Complexity hurts stakeholder functions as well. For example, in finance, high application complexity inflates costs by 151% and FTEs 186%, compared to finance functions with low complexity levels.
Welcome Reception
Technology Roundtable Breakfast
Discussions around pressing technology concerns and best practices:
- Business Continuity and Disaster Recovery Strategies
- Roadmap through the Cloud
- Cybersecurity Strategy: Prevention & Practice
- Next-Gen ERP and Retiring Legacy Systems
- Adopting AI and Machine Learning Practices
- Data Analytics: Turning Data into Revenue
- Organization Collaboration & Unified Communication Tools
- Privacy Risks and Personal Client Data
- Journey of Implementing Agile
- Challenges and Opportunities of SD-WAN
Attendee Welcome & Orientation
Boardroom Sessions
In an exclusive, private boardroom setting, leading technology providers deliver case study presentations to select groups of executives, identify critical business issues and discuss how their product or solution solves a specific midmarket business need. Coffee breaks and debriefs will be included.
Vendor Workshop: Account Based Marketing (Vendors Only)
Account Based Marketing: Everything you need to know to execute an Account Based Marketing Strategy: What is it? Why should you consider it? What makes it Different?
Boardroom Sessions
In an exclusive, private boardroom setting, leading technology providers deliver case study presentations to select groups of executives, identify critical business issues and discuss how their product or solution solves a specific midmarket business need. Coffee breaks and debriefs will be included.
Morning Coffee Break & Vendor Showcase Preview in Grand Coronado
Info-Tech 2020 Midmarket Technology Trends Report
As the head of technology for a midmarket organization, understanding and leveraging new technologies to solve business challenges and suggest solutions to ones the business has not yet recognized is key to your role. This session will increase your general awareness of new technology opportunities, inspire ways to innovate, & utilize such solutions for your business as AI, blockchain, IoT, 5G, automation or robotics.
MIDMRKT Lightening Pulse Presentations
Leading IT executives present four 5-minute quick fire presentations highlighting best practices in IT leadership and technology. Breakout roundtables for deeper discussions will follow over lunch.
Pulse Presentation #1
- RC Woodson, VP of IT & CIO, Bristol Bay Native Corporation: "Emotional Intelligence in Leadership"
Pulse Presentation #2
- Mike Arkinson, CIO, Great Lakes Wine & Spirits: "Fostering Empowerment"
Pulse Presentation #3
- Edward Smith, CIO, ABT Electronics: "Adding Customer Value through IT "
Leadership Roundtable Luncheon
Dive deeper into topics discussed during MIDMRKT Lightening Pulse presentations among others
- Emotional Intelligence in Leadership
- Managing Empowerment
- Adding Customer Value through IT
- Business Value of IT: Building Credibility with the C Suite
- Business Automation Strategies - RPA, DPA, and more
- Security Awareness: Preparation & Communication
- Leading Digital Transformation
- Leading IT Governance
- Social Responsibility in IT
- Navigating Mergers & Acquisitions
Boardroom Sessions
In an exclusive, private boardroom setting, leading technology providers deliver case study presentations to select groups of executives, identify critical business issues and discuss how their product or solution solves a specific midmarket business need. Coffee breaks and debriefs will be included.
In-Boardroom Snack Break / Daily Debrief Roundtable
Boardroom Sessions
In an exclusive, private boardroom setting, leading technology providers deliver case study presentations to select groups of executives, identify critical business issues and discuss how their product or solution solves a specific midmarket business need. Coffee breaks and debriefs will be included.
Solution Provider-to-CIO Networking / 1-1 Meetings in the Sponsor Showcase
Takes boardroom discussions up a notch to bring IT Executives and Solution Providers together for a face-to-face discussion on specific services and solutions in a private setting. One-to-one meetings take place daily in the solution provider showcase — scheduled before the event or arrange onsite.
Breakfast
Vendor Workshop: Intent Driven Marketing
Intent Driven Marketing: How do you know when a company is in the market for your products and services? Intent Driven Marketing looks at how companies behave when they research for the things they will eventually be buying. This session focuses on why Intent Driven Marketing has become such an important part of the marketing/sales process and what you need to know in order to consider whether it will optimize everything you already do.
Boardroom Sessions
In an exclusive, private boardroom setting, leading technology providers deliver case study presentations to select groups of executives, identify critical business issues and discuss how their product or solution solves a specific midmarket business need. Coffee breaks and debriefs will be included.
Morning Coffee Break / 1-1 Meetings in the Sponsor Showcase
Industry Roundtable Luncheon
Discussion and debrief around concerns facing specific industries:
- Best Practices in Banking/Financial Services IT
- Best Practices in Business & Professional Services IT
- Best Practices in Construction/Engineering/Scientific IT
- Best Practices in Education IT
- Best Practices in Healthcare IT
- Best Practices in Logistics/Transportation IT
- Best Practices in Manufacturing IT
- Best Practices in Non-Profit/Government IT
- Best Practices in Retail IT
- Best Practices in Utilities IT
Boardroom Sessions
In an exclusive, private boardroom setting, leading technology providers deliver case study presentations to select groups of executives, identify critical business issues and discuss how their product or solution solves a specific midmarket business need. Coffee breaks and debriefs will be included.
Wellness Break
Boardroom Sessions
In an exclusive, private boardroom setting, leading technology providers deliver case study presentations to select groups of executives, identify critical business issues and discuss how their product or solution solves a specific midmarket business need. Coffee breaks and debriefs will be included.
Solution Provider-to-CIO Networking / 1-1 Meetings in the Sponsor Showcase
Takes boardroom discussions up a notch to bring IT Executives and Solution Providers together for a face-to-face discussion on specific services and solutions in the Sponsor Showcase. One-to-one meetings take place daily in the Meeting Hall — either scheduled before the event or arranged onsite.
Awards Presentation & Taste of Scottsdale Reception
Reception accompanying an awards ceremony to honor the sponsoring companies who the IT Executives believe have the best market potential. Casual attire is encouraged. The Award Categories are:
- BEST MIDMARKET SOLUTION - SOFTWARE
- BEST MIDMARKET SOLUTION - SERVICE
- BEST MIDMARKET STRATEGY
- BEST MIDMARKET CIO FORUM NEWCOMER
- BEST IN SHOW - CIO CHOICE
Why Join? MIDMRKT Connect brings together IT leaders across the midmarket on a trusted platform, designed for executives to network, collaborate, and gather insights. As a member, you will have access to a community of your peers and resources to help you become an effective leader and make better decisions.
Who’s a member? All previous attendees of the MIDMRKT CIO Forum are current members of MIDMRKT Connect. This includes more than 400 IT executives in the midmarket.
How to get started? To pre-qualify as a member of MIDMRKT Connect, you must be a senior IT executive within the midmarket. Before qualifying, please fill out the interest form and a member of the Connect team will be in touch to provide you with details about creating a profile and getting started.
MIDMRKT Connect is an annual subscription service. For details about the cost to join, please contact us at connect@midmrkt.com.
